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New Mexico's Family Owned
Appliance, Electronics & Mattress Store
  • 505-395-5611

  • 5301 Menaul NE
  • Albuquerque, NM 87110
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Persona C

Model # PERSONAC

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6-driver, 3 way center channel bass reflex

An unprecedented level of realism. Our flagship PERSONA® line is a showcase of vanguard materials and our most advanced technologies, all entirely designed, engineered, and Completely Crafted in Canada . Persona celebrates the technological abilities of Paradigm engineering, untamed . Its exceptional craftsmanship and meticulous attention to detail makes a bold, beautiful statement. No other speaker in this class can match the performance innovation of Persona.

99.9% Pure Beryllium

One of the keys to Persona's luxury and value is our use of Beryllium, the absolute best diaphragm material, typically found only in speakers costing considerably more. Persona uses Truextent ® Pure Beryllium that is specially formulated to be exponentially stiffer and significantly lighter than other premium diaphragm materials. It enables superior transient response and virtual transparency, with vanishingly low audible coloration.

Beryllium is a rare chemical element (Be) with low mass, high tensile strength and high thermal stability.

Beryllium is a rare chemical element (Be) with low mass, high tensile strength and high thermal stability.

It is incredibly rigid and lightweight; everything an audio engineer desires in a speaker cone. In fact, Beryllium has been used in the audio industry since the 1970s. Because of its use in only the finest (and most expensive) audio equipment, it has retained a certain "cult" status.

Precise control of the manufacturing process produces Beryllium with a highly uniform grain structure. This material is many times more rigid and less dense than more common cone materials. In industry testing, our Beryllium cone material exhibits substantial improvements in durability, speed, and reduced interference. It can add more than an octave of distortion-free output.

Tandem Beryllium drivers reveal the full range of high performance.

Paradigm's Persona is the only loudspeaker in its class to achieve this level of performance using Beryllium material for both midrange and tweeter drivers. Every model in the Persona Series features Truextent Beryllium driver systems, and each model achieves a truly unexpected level of high-resolution detail, depth and dynamics thanks in part to rare, extraordinary Beryllium.

Proudly Crafted in Canada

Persona is completely designed, engineered, and built at our manufacturing facility just outside of Toronto, Canada, by people who love great audio (just like you). From the precise workmanship of the non-resonant cabinets to their beautiful premium-grade finishes, Persona is truly hand-built for performance.

Sure, it might be easier to say "Made in Canada," or "Manufactured in Canada," but building speakers is an art. Everyone at Paradigm shares a passion for crafting speakers, and it's from this intense passion where Crafted in Canada was born.

Partnered with the NRC

Paradigm is partnered with Canada's world-renowned NRC in ongoing research to reveal the true nature of sound and human hearing. Findings influence design and performance specs, resulting in a uniquely realistic listening experience, backed by sound science.

Design 6-driver, 3 way center channel bass reflex
Frequency Response On-axis +/- 2dB from 43Hz - 45kHz
High Frequency Driver 1" (25mm) Truextent® Beryllium dome, ferro-fluid damped / cooled, Perforated Phase-Aligning (PPA ) Tweeter Lens, Finite Element Analysis (FEA) optimized pole piece assembly
Mid/bass Frequency Driver 4" (100mm) Truextent® Beryllium driver, Perforated Phase-Aligning (PPA ) Lens, SHOCK-MOUNT Isolation Mounting System, 1" high-temp voice coil
Low Frequency Extension 24Hz
Sensitivity Room / Anechoic 93 dB / 90 dB
Impedance Compatible with 8 ohms
Finishes High Gloss: Vanta Black, Harmony White Metallic Gloss: Aria Blue, Sonic Silver
Weight 84 lbs. (38 kg)
Dimensions Hxwxd 10.25" x 36" x 16.375" (26.3cm x 91.4cm x 41.5cm)
Low Frequency Driver Four 7" (178mm) high-excursion X-PAL drivers, overmolded Active Ridge Technology (ART ) surrounds, SHOCK-MOUNT Isolation Mounting System, 1.5" high-temp tandem voice coil
Crossover 3rd order electro-acoustic at 2.5kHz (tweeter/mid); 3rd order 700Hz
Frequency Response 30° Off-axis +/- 2dB from 43Hz - 20kHz
Suitable Amplifier Power Range 15 - 500 watts
Maximum Input Power 250 Watts

Extended warranties are usually very inexpensive and can save you thousands in the future. It's simple and inexpensive to purchase extended warranties and one of the smartest ways to protect your investment.

Electronics can be large, heavy, and expensive and you probably don't have the special tools or expertise needed to fix them in a crisis. If you can spare a few thousand dollars without batting an eyelash for new electronics should they break tomorrow, don't buy a warranty. But if you're like most of us, protect yourself by purchasing inexpensive extended warranties when you buy a new product and save yourself big money in the long run.

Professional delivery and installation is available for every product we sell. We would be happy to coordinate delivery and installation for you.

Questions or Comments?
Call 505-395-5611 for assistance. Click Here.for Baillios locations and contact information.

When it comes to buying new electronics for your home, there are a lot of choices available to you. We merchandise our store with careful consideration, striving to carry the appropriate variety of the best brands available today. We know everything about our products and are eager to help you find anything that fits your unique needs. Let us help you find your perfect match in size, features, price, and style.

Finding the right electronics can be a daunting task, but one well worth the effort. You'll use your new electronics often, and they add value, style, and convenience to your home. Make sure you have the right information to help you make these important decisions. Shop with experts who can show you the best selection available and answer all your questions; come see our inventory of the latest trends and the most dependable manufacturers.

Because we know our products inside and out, our service doesn't end with your purchase. We have long standing relationships with the most popular manufacturers and all the product knowledge to help you maintain healthy efficient electronics for the duration of their lives.

Shop where you can see the finest selection of the best products available today to match your budget, needs, and style. Shop where experts can guide you through the myriad of options available and can answer your every question. Shop where you get exceptional service for the life of your electronics.

Come shop with us!

PERSONAC by Paradigm

6-driver, 3 way center channel bass reflex

An unprecedented level of realism. Our flagship PERSONA® line is a showcase of vanguard materials and our most advanced technologies, all entirely designed, engineered, and Completely Crafted in Canada . Persona celebrates the technological abilities of Paradigm engineering, untamed . Its exceptional craftsmanship and meticulous attention to detail makes a bold, beautiful statement. No other speaker in this class can match the performance innovation of Persona.

99.9% Pure Beryllium

One of the keys to Persona's luxury and value is our use of Beryllium, the absolute best diaphragm material, typically found only in speakers costing considerably more. Persona uses Truextent ® Pure Beryllium that is specially formulated to be exponentially stiffer and significantly lighter than other premium diaphragm materials. It enables superior transient response and virtual transparency, with vanishingly low audible coloration.

Beryllium is a rare chemical element (Be) with low mass, high tensile strength and high thermal stability.

Beryllium is a rare chemical element (Be) with low mass, high tensile strength and high thermal stability.

It is incredibly rigid and lightweight; everything an audio engineer desires in a speaker cone. In fact, Beryllium has been used in the audio industry since the 1970s. Because of its use in only the finest (and most expensive) audio equipment, it has retained a certain "cult" status.

Precise control of the manufacturing process produces Beryllium with a highly uniform grain structure. This material is many times more rigid and less dense than more common cone materials. In industry testing, our Beryllium cone material exhibits substantial improvements in durability, speed, and reduced interference. It can add more than an octave of distortion-free output.

Tandem Beryllium drivers reveal the full range of high performance.

Paradigm's Persona is the only loudspeaker in its class to achieve this level of performance using Beryllium material for both midrange and tweeter drivers. Every model in the Persona Series features Truextent Beryllium driver systems, and each model achieves a truly unexpected level of high-resolution detail, depth and dynamics thanks in part to rare, extraordinary Beryllium.

Proudly Crafted in Canada

Persona is completely designed, engineered, and built at our manufacturing facility just outside of Toronto, Canada, by people who love great audio (just like you). From the precise workmanship of the non-resonant cabinets to their beautiful premium-grade finishes, Persona is truly hand-built for performance.

Sure, it might be easier to say "Made in Canada," or "Manufactured in Canada," but building speakers is an art. Everyone at Paradigm shares a passion for crafting speakers, and it's from this intense passion where Crafted in Canada was born.

Partnered with the NRC

Paradigm is partnered with Canada's world-renowned NRC in ongoing research to reveal the true nature of sound and human hearing. Findings influence design and performance specs, resulting in a uniquely realistic listening experience, backed by sound science.

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